This week on Coffee Break, PRWeek editorial director Steve Barrett is joined by Michael Olguin, president and CEO at Havas Formula. Now with 200 employees across six U.S. offices, Olguin recalls the tough times in the evolution of the business and the decision to be acquired by Havas, before looking to the future.
Coffee Break topics:
- The history of Havas Formula
- A difficult time followed by a turning point
- Being a general market agency
- Why did you gravitate toward the Havas team?
- Future plans with the company
- The new work environment post-COVID-19
- Does every region have their own rules for returning to the office?
- Where PR fits into Havas