The 30-year industry veteran discusses climate change, PR firms’ role in fossil fuels and a future of automobiles without carbon.
This week on Coffee Break, PRWeek editorial director Steve Barrett is joined by Chris Gidez, founding partner of G7 Reputation Advisory.
Gidez is a 30-year industry veteran with stints at Chevron, Texaco, Caterpillar, Hill+Knowlton Strategies and Edelman. He discusses the big debate around climate change, whether PR and advertising agencies should work with clients that still operate in the fossil fuel space, freedom of speech and the right to representation.
He refutes accusations that the energy sector perpetuates climate deception and argues that communicators in-house and at agencies supporting them should play a key role in evolving their energy transition strategies. He also points to significant progress in the automotive sector in looking beyond carbon.
Coffee Break topics:
- Gidez and his background in the industry
- Climate change and fossil fuels
- How to help companies in the fossil fuel industry expand into new green policies
- How oil and gas differ from the tobacco industry
- Undercover Exxon lobbyist
- Solutions for a more sustainable future